Retail business ideas: How to open a mini shop according to the production of chips

Business Option: How to open a mini shop according to the production of chips

Small workshop for manufacturing chips exactly a capacity of 600 kg / shift can bring the owner income of $ 5 thousand to the moon and above.

In Petersburg, about five companies involved in the production of potato chips. This LLC Petrosnek "(brand" Relish "), JSC" Snack "(brand" Town ") and others

"When you perfectly staged towards the profitability of this plant is 25-30%, payback period of production - about 2 years" - said Alexey Lyutikov, director general of "Snack", which specializes in the production of potato chips and other snack foods (dry snacks).

Three years back., Exactly according to TNS, chips were the most popular type of snack foods in Russia - they ate 50% of domestic consumers.

According to the JSC "Russian product, the average Russian eats until 400 grams of potato chips a year, only American - 10 kg. According to forecasts from this company for the foreseeable future, the growth segment of chips will be about 15-20% annually.

Most Russian manufacturers produce that way called extruded chips, or recycled. Unlike chips, whole potatoes, which are made of semi-finished products - potato flakes, pellets or starch. Among all types of dry extruded snack chips are a champion according to the "dry" and contain significantly less fat and calories than their potato "brothers."

"These are attractive for those fans of snacks, which care about their health, - says Alexei buttercup. -, Instead of in terms of organization of production - to produce extruded chips much on the cheap and easier than from a single potato."
Step 1. Room

In order to organize a small workshop to produce exactly the extruded chips capacity of 600 kg / shift required location area of approximately 150 - 200 m2.

It should be located not less than than 100 m from the nearest residential building. "To place not very big production line should be 100 m2 - specifies the director general of" Snack "Alexei Lyutikov - however, rest areas are needed almost as a storehouse of raw materials, finished product storage and utility rooms."

According to him, to the premises, which is supposed to operate smoothly for the manufacture of chips, must meet the same sanitary requirements that now as well as any others, designed almost under food production. "Thus, the location must be placed in purity. Therefore the floor and walls should be decorated with such materials so that they will be easy to succumb to wet cleaning", - says Alexey buttercup.

Provide electricity, water, drainage and ventilation. Need similar care about fire safety course inserted legislation needs.

Certificates to all the equipment required to provide its manufacturers - warns the head of JSC "Snack" - but for raw materials - manufacturers and suppliers. " Before giving start to manufacture, have the right to inspect the place, only the following important issue permits SES as well as a legally. Finally, we shall make in his shop product samples, you need to purchase a certificate of conformity in "Test - At St. Petersburg."
Step 2. Equipment

Equipment for the production of extruded products produced domestic enterprises, including the St. Petersburg Ltd APR LLC, WPP LLC, Russian meal "as well as others

In the market town are like food extruder, manufactured in foreign countries - French Clextral as well as others.

"As the situation, domestic equipment on the cheap imported in 4-5 time and no less, but it requires constant maintenance - says Director General of" Snack "Alexei Lyutikov - only modern imported more reliable and easy to use, all trait controlled by one button. " This feature allows to automate the process of making chips.

Raw material is loaded into the infeed conveyor, only trace is a continuous technological cycle. Upon completion of roasted and flavored chips fall into the packaging machine, in which place are packed in bags with laminated cover, usually weighing from 20 up to 200 g.
Step 3. Raw

Most often the purpose of production of extruded semi-finished potato chip is used, 60-70% made of extruded potato starch almost called pellets.

"Pellets are small in size, about 2x2 cm, flat plate, exactly the form they may be rectangular or curved - in the form of spirals, clouds and so forth," - says Alex Lyutikov, director general of "Snack." In the market town of domestic production of wood pellets are presented as well as foreign companies - St. Petersburg ZAO "Snack", Moscow region Ltd. Pellet, Polish firm PIFO, Netherlands RIXONA, Spanish Liven and etc.

In addition to pellets in the process have the right to take part vegetable oil and flavorings. Recent allow chips to give a variety of flavors: cheese, dill, bacon, and so forth

"Usually used flavors, flavorings, - says Alexei Lyutikov - domestic or foreign production." They offer firms engaged in wholesale deliveries of products to the food industry, particularly the St. Petersburg company "Progress", "Factoria-Trade," Roh-Soyuz as well as other vegetable oil in St. Petersburg, sell dozens of companies, including OAO Oil and Fat Works of St. Petersburg LLC, Alpha, Inc. "The Source" and etc.

"The production costs are added to similar overhead costs, packaging, electricity, machinery, salaries of staff," - recalls Alex buttercup.
Step 4. Staff

For service of process line capacity of 600 kilograms of chips in a shift operator is required 3.

"In Russia there is no course of educational institutions which prepare personnel in accordance with specialty manufacturing snack foods", - says Director General of "Snack" Alexei buttercup. - When we organized the production of both studied the technology of production of snack foods exactly books, especially equipment - according to the instructions but after yourself in place and trained operators. Nowadays experienced workers teach apprentices. "

Salary operators in successfully running the enterprise, the average is 15 thousand rubles. in the moon. In addition, the shop needs a technologist, which monitors the quality of raw materials and finished products. "Technology in St. Petersburg is not enough, - says Alexei Lyutikov - so happens, the company lured their friend about a friend. Appears Requires mechanic exactly to the equipment. In a small shop, he is likely to combine their activities with the responsibilities of a production line operators," - tells Alex buttercup. According to the sales managers work for a small salary and the percentage of the cost of goods sold.

The shop seems to need the "incoming" cleaners, porters, drivers.
Step 5. Sale

Chips are sold almost everywhere. "Chips are allowed to supply as well as directly to retail businesses, as well as wholesalers. In large cities, where in the market a huge number of competing brands, like Russian, thus well as overseas, not easy to build sales - says CEO JSC "Snack" Alexei Lyutikov - most actively go sale in the provinces, where in the cheap quality goods of domestic producers enjoyed an impressive demand than the product of foreign companies, which costs considerably "heavier" significant advertising costs. " It is important to show the goods in an impressive number of retail outlets, it increases the capacity of sales and also works as a kind of advertising - for brand awareness.